Wednesday, October 26, 2011
Marketing Via Twitter
Joel Comm has written a wonderful book full of resources to help you navigate and take advantage of all Twitter has to offer. What does that have to do with acting? Well, in the entertainment industry, YOU are your product. Joel's advice can help you reach the right people, send the right message, create interesting content to keep people caring about YOU and even how to check your metrics to see where your successes are in spreading the word.
Of course, this book also applies to any number of businesses from etsy shops to large corporations for how to harness twitter in spreading the word. I learned so much from the book and haven't done much with my twitter account over the years. Working on an overhaul right now, as well as taking the lead on a few other twitter accounts to spread the word. DEFINITELY CHECK OUT THIS BOOK!!!